What Packaging and Labeling Do For Your Products?

by Michael Kotendzhi | Warehousing, Logistics

What influences the way consumers shop in this decade? In Vancouver, British Columbia, the marketplace is increasingly competitive and promotes loyalty through various channels. But do you truly know what attracts and encourages people to buy?

According to Canada Post, the top reason for a consumer to buy directly from the manufacture is how the business is promoted at a staggering thirty-four percent. The most popular interactions are involving are social media, which channels by visualization.  When merchandise is promoted, it is the package and the labeling that grab a consumer’s attention.

The customization of the packaging styles is what characterized the products. It takes an immense amount of effort to design, and its sole purpose is to present the uniqueness of the merchandise.

Believe it or not, a 3PL provider has the ability to tailor-make your labeling and packaging. 18 Wheels Logistics has the experienced and efficient copacking team to tailor-made your needs. Call us today to find out how.

Michael Kotendzhi is President of Operations & Transportation and a partner at 18 Wheels. Michael has over 15 years of experience and is equipped with a degree in Logistics from the University of British Columbia Sauder School of Business. As well as a background in logistics from XPO Logistics (formally Kelron Logistics), North America's largest contract warehousing provider.

Michael's experience includes supply chain management, reverse logistics, & domestic transportation. He has developed 18 Wheels' trucking solutions, effectively utilizing the sister company's vehicle fleet and building a transportation supply-chain network across North America.