Uprising Market of Low Alcohol Wine

by Michael Kotendzhi | Food & Drink

Many alcohol consumers consider low and no alcohol beverages as an alternative to the originals, but according to a report in Australia and New Zealand, the newly established category is appealing to be a luxury as the industry is maturing and showing promises. 
When the low to no alcohol wine first entering the market, oftentimes the products are grasped as less in taste and lack of quality. The concept is not yet alluring the regular alcohol consumers but the report from Wine Intelligence can see the potentials when consumers are heading to choices with healthier alternatives in product selections.  

For example, when the ingredients are made from natural sources, the alcohol content is lower by nature rather than purposely removed.  As of now, the advantages of naturally brewed alcohols like beer, spirits, and wines, are focusing on promoting being organic, environmentally friendly, fair traded, and sustainable ingredients. The urban concept is providing the consumers to have a contemporary mindset for the upcoming market trend.
The analysis includes the figures collected from Canada, New Zealand, the UK, the US, Japan, Australia, and Ireland. The markets hold a substantial capability for the young industry that will not be overlooked easily.  

Michael Kotendzhi is President of Operations & Transportation and a partner at 18 Wheels. Michael has over 15 years of experience and is equipped with a degree in Logistics from the University of British Columbia Sauder School of Business. As well as a background in logistics from XPO Logistics (formally Kelron Logistics), North America's largest contract warehousing provider.

Michael's experience includes supply chain management, reverse logistics, & domestic transportation. He has developed 18 Wheels' trucking solutions, effectively utilizing the sister company's vehicle fleet and building a transportation supply-chain network across North America.