The Definition of “Alcohol Free”
What is considered in the UK as “alcohol-free” is still debatable. Presently, the “alcohol-free” drink must be below 0.5% ABV in Europe, but it is classified to be 0.05% ABV or below in the UK. The UK is therefore aiming to purposely revise the discrepancy as low alcohol beverage’s popularity soars in the consumer market and the conflict may cause any misinformation to the public.
In the year 2018, a significant leap of twenty percent in low and no alcoholic beverages shows in the health-driven consumer market a certain interest of intaking reduced alcohol and sugar consumption. Henceforth the debate starts 0.05% ABV categorizes as “alcohol-free” while any product under 0.5% ABV can be stated as “de-alcoholized”. Is the 0.05% a clarification or confusion?
Many brewery executives have their own say whether the 0.05% is an issue or not. However, many still make controversial statements that while 0.5% ABV beverages may have no significant effects on the body, the consumers should still be informed accurately for health, medical, and addiction purposes.
The reestablishment is critical to help consumers make the choices within their preferences on alcoholic drinks while enjoying the products in the most desirable way.